La Riche Directions Colour Hair Dye 88ml (Plum)

La Riche Directions Colour Hair Dye in Plum is a semi-permanent hair colour in an 88ml size. For the intended result, hair must be bleached before application. The shade can also be mixed with other La Riche Directions colours to create a custom colour blend, and it is best applied to chemically treated hair.

For longer-lasting colour, wash with La Riche Directions Colour Protecting Shampoo and La Riche Directions Colour Protecting Conditioner.

Key features

• Semi-permanent hair colour
• Shade: plum
• Size: 88ml
• Hair must be bleached before use to achieve the desired effect
• Suitable for mixing with other La Riche Directions colours
• Best applied to chemically treated hair

How to use

• Wash hair with La Riche Directions Pre Color Shampoo
• Towel-dry the hair
• Wear gloves to apply the colour
• Apply with a paintbrush, then massage through the hair
• Comb through to distribute evenly
• Leave on for 15 to 30 minutes
• For more intensive colouring, cover with a plastic cap or foil and apply heat
• Rinse carefully until the water runs clear
• Protect the face when rinsing and do not use shampoo

Safety information

• Always wear plastic gloves during application
• When mixing colours, carry out a strand test first
• Do not use with peroxide
• Do not use on lashes
• Do not use shampoo with conditioner

Please note: Colours shown are as accurate as possible, though may vary slightly depending on your screen settings.

Rackhams Reference : YQ5PAGB5L6