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Prada Paradoxe Virtual Flower Eau de Parfum is a feminine fragrance powered by Artificial Intelligence. This olfactory innovation combines technological precision with human intuition.
To inaugurate a new approach to floral perfumery, our Master Perfumers, Shyamala Maisondieu, Nadège Le Garlantezec and Antoine Maisondieu, had a vision: they selected one of the most refined flowers, jasmine, with the aim of expressing its floral essence in a new way. Our experts harnessed the potential of Artificial Intelligence to reinvent jasmine and create the Jasmine AI accord . This aromatic combination is complemented by notes of neroli, musk and Italian bergamot leaf, offering a unique sensorial experience.
The iconic Paradoxe refillable bottle is reinvented for this floral fragrance with a light pink hue that reflects Prada's new floral essence.