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First launched in 2002, Fierce by Abercrombie & Fitch is a woody aromatic eau de cologne for men with a crisp, clean signature. Built to feel bold and outdoorsy, it balances bright freshness with smooth woods, making it an easy choice for everyday wear, particularly through spring and summer.
The opening is brisk and energising, combining fir with sparkling lemon and orange, warmed by cardamom and petitgrain, plus a subtle marine lift. A floral-aromatic heart follows, where rosemary and sage cut through soft lily-of-the-valley, jasmine and rose. In the dry-down, musk and vetiver meet oakmoss and creamy sandalwood, rounded out by Brazilian rosewood for a polished, lingering finish. Created by perfumers Christophe Laudamiel and Bruno Jovanovic, it remains a modern classic with broad appeal.
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