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La Riche Directions Peach is a semi-permanent hair colour from the Directions range, supplied as a set of four 100ml tubs. Directions has been producing its hair dyes for over 30 years and offers a palette of 46 shades that can be mixed together to create custom tones.
The formula is vegan and made without ammonia, peroxide or PPD. It is also cruelty-free and includes conditioning and cleansing properties, alongside emulsifying and antistatic properties.
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