£22.75
£23.95
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For bold colour with a cult following, La Riche Directions Semi-Permanent Hair Colour in Poppy Red delivers a vivid shade in a salon-style, fully mixable formula. Made by La Riche for over 30 years, Directions is known for its extensive colour range and creative flexibility, with shades that can be blended to customise your result.
This set includes 6 tubs of the same shade, each containing 100ml. The vegan formula contains no ammonia, peroxide, or PPD, and it is not tested on animals. Directions Hair Colour is described as conditioning and cleansing, with emulsifying and antistatic properties.
Rackhams Reference : ZTY2T8VT1N
Type
Hair Color
Size
100ml
Beauty Effect
Brightening
Colour
Red
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