£14.35
£19
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Build fuller-looking blow-dries with Joico Joifull Volumizing Styler, a pre-styling formula created to support bigger, bolder results. It combines rice proteins with bamboo and lotus flower, helping to boost the hair’s body, elasticity and strength while you style. The lightweight finish gives added control through lengths and ends, without leaving a crunchy residue.
Apply 1–2 pumps into hands, then distribute through hair before blow-drying.
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