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As recreational running established widespread popularity in the 1970s, the benchmark for running footwear shifted from mere existence to performance. While the era’s designs would be considered simple by today’s standards, the decade stands out as the moment when running shoes truly came into their own. The 327 sheds new light on the ‘70s as a time of innovation by boldly reshaping classic design elements with a thoroughly contemporary outlook. With an angular reworking of the tried-and-true wedge silhouette, outsize, asymmetrically applied ‘N’ branding, and wraparound, trail-inspired lug outsole, the 327 provides nothing less than a complete reimagination of our running heritage.
Inspired by NBs iconic running shoes of the 70s the 327 is the ultimate leisure shoe. The upper features lightweight materials and is highlighted by a distinctive oversized N logo whilst a lugged rubber sole extends up the heel to define a unique silhouette. Bold but made for every day the 327 is a modern classic.
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