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Wella EIMI Rugged Texture hair product on a white background

Wella EIMI Rugged Fix Matte Molding Creme 75ml

£16.98

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Rated Excellent by Customers on Google

For controlled texture with a natural-looking finish, Wella Professionals EIMI Rugged Fix Matte Moulding Cream delivers strong hold in a workable cream format. This professional styling cream creates definition and separation while keeping the look matte rather than shiny, making it well suited to messy, structured and modern textured styles.

The flexible formula supports reshaping throughout the day and works through dry hair without leaving a greasy feel. Ideal for short to medium lengths, it offers long-lasting control for everyday styling and more polished, salon-led looks.

Key features

  • Matte moulding cream
  • Strong hold
  • Matte finish for a natural, non-shiny look
  • Adds texture, definition and separation
  • Flexible styling and reshaping throughout the day
  • Non-greasy, easy-to-work formula
  • Suitable for short to medium hairstyles
  • Suitable for all hair types

How to use

Rub a small amount between your palms, then work evenly through dry hair. Shape, mould and define using your fingers.

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