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Carmine Gallo Collection brings together two titles by communications coach and bestselling author Carmine Gallo: Talk Like TED and The Storyteller's Secret. Presented as a two-book set, it centres on TED-style presenting and the practical craft of storytelling.
Drawing on research into standout TED Talks and interviews with popular speakers, Gallo identifies nine principles behind compelling presentations. Topics include “Unleashing the Master Within”, “Delivering Jaw Dropping Moments” and “Sticking to the 18-minute Rule”. The book sets out a step-by-step approach to creating, designing and delivering a TED-style talk intended to engage, persuade and stay with an audience.
With story positioned as a communicator’s most valuable asset, this book looks at how storytelling can be used to sell, educate, fundraise or entertain. It frames stories as a strategic tool that can inspire, persuade and galvanise movements, and suggests that change can begin with a single sentence. The emphasis is on shaping and delivering a story for maximum impact, making it suited to readers interested in communication and presentation.
Rackhams Reference : 5ISAMK4IX1
Genre
Non-Fiction, Business
Author
Carmine Gallo
Type
Books Set
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