Gary Vaynerchuk Collection 2 Books Set (Crush It! & [Hardcover] Twelve and a Half)

This two-book set brings together two titles by Gary Vaynerchuk: Twelve and a Half (hardcover) and Crush It!. Across both books, he shares practical ideas drawn from his own experience, focusing on personal traits, leadership and building a business through the Internet.

In Twelve and a Half, Gary outlines 12 human “ingredients” he links to his success and happiness, alongside exercises designed to help readers develop these traits and identify their own areas for improvement. Crush It! presents his approach to using the power of the Internet to turn personal interests into businesses, including how he built his family wine shop into a national industry leader and later developed his personal brand.

Included titles

• Twelve and a Half [Hardcover]
• Crush It!

Key details

• Two-book collection by Gary Vaynerchuk
• Includes Twelve and a Half in hardcover format
• Includes Crush It! Why NOW Is the Time to Cash In on Your Passion
• Twelve and a Half includes exercises to develop the traits discussed

Synopses

Twelve and a Half [Hardcover]

Gary explores 12 human ingredients he connects with success and happiness, and provides exercises to help readers develop these traits. He also explains the “half”: an emotional ingredient of leadership he considers his weakest and works to improve. The book encourages readers to identify their own “halves” and offers insight on strengthening them, including how different traits may need balancing in different situations.

Crush It!

In Crush It! Why NOW Is the Time to Cash In on Your Passion, Gary Vaynerchuk explains how to use the Internet to turn real interests into real businesses. He describes building his family business from a local wine shop into a national industry leader, and how creating video content helped him transform his life and earning potential by building a personal brand. The book sets out a step-by-step approach to harnessing the Internet for entrepreneurial goals.