Gary Vaynerchuk Collection 2 Books Set (Crushing It! & [Hardcover] Twelve and a Half)

This two-book set brings together two titles by Gary Vaynerchuk: Twelve and a Half (hardcover) and Crushing It!. Across both books, Gary shares his perspective on personal traits, leadership and the principles he considers enduring, alongside practical ideas intended to help readers apply the concepts for themselves.

Twelve and a Half focuses on 12 “human ingredients” Gary links to his own success and happiness, with exercises designed to help develop these traits. Crushing It! revisits the ideas behind “Crush It” principles, discussing what has changed over time and what remains timeless, and includes stories from entrepreneurs who have followed these principles, with an emphasis on understanding social media platforms and making the most of them.

Included titles

• Twelve and a Half [Hardcover]
• Crushing It!

Key details

• Two-book collection by Gary Vaynerchuk
• Includes Twelve and a Half in hardcover format
• Includes Crushing It!

Synopses

Twelve and a Half [Hardcover]

Gary explores 12 human ingredients he says have contributed to his success and happiness, and provides exercises to help readers develop these traits. He also explains the “half”: an emotional ingredient of leadership he identifies as his weakest and works to improve. The book discusses how to recognise and strengthen your own “halves”, and how different situations may call for different balances of traits.

Crushing It!

Gary explains why his message is even more relevant today, sharing his perspective on what has changed and what principles remain timeless. The book includes stories from entrepreneurs who have become wealthier, not only financially, by following Crush It principles. It highlights their understanding of social media platforms and their determination to make these tools work to their utmost potential.