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This three-book set brings together practical business and marketing guidance from Donald Miller. Across the collection, Miller focuses on clear communication, structured frameworks and repeatable systems designed to help organisations and individuals turn ideas into action.
From message-building and marketing funnels to the “unspoken rules” of business, the books present step-by-step approaches and checklists intended to support business growth and career development. The set also references principles from Building a StoryBrand, positioning these titles as extensions of the communication framework introduced there.
A structured guide to crafting messages that connect with a target audience and support a mission or campaign. It outlines an organised communication framework designed to be straightforward to implement, with an emphasis on turning vision into action.
An overview of business as a system of rules that are often left unspoken and are rarely taught in MBA programmes. It presents “elite business knowledge” intended to help readers grow a business or career profitably, focusing on practical learning that is positioned as distinct from traditional business-school access.
A marketing-focused guide aimed at professionals and small business owners, centred on creating and implementing a sales funnel to increase traffic and drive sales. Based on principles from Building a StoryBrand, it uses a five-part checklist to map a clear path for attracting customers across key touchpoints and communicating a brand’s story to the marketplace.
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