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In Trust & Inspire, bestselling author Stephen R Covey explores the role of trust within organisations and argues that leadership needs to evolve. He suggests that while the world has changed, many workplaces still rely on outdated approaches, and that it is time to adopt a different model.
Covey contrasts traditional “command and control” management, built on rigid hierarchies and employee compliance, with a “trust and inspire” approach. This model is described as a commitment on both sides, with an emphasis on effectiveness and fostering a growth mindset. It is grounded in the belief that employees are creative, collaborative, and full of potential, and that trust can help inspire people to do their best work.
Trust & Inspire presents a leadership model that moves away from rigid hierarchy and compliance towards trust and inspiration. Covey frames this as a change in how organisations operate, centred on mutual commitment and a focus on effectiveness. The book positions trust as a way to unlock creativity, collaboration, and potential in teams.
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